{"id":6512,"date":"2025-03-04T09:46:06","date_gmt":"2025-03-04T09:46:06","guid":{"rendered":"https:\/\/www.palisis.com\/?p=6512"},"modified":"2026-02-26T13:39:10","modified_gmt":"2026-02-26T13:39:10","slug":"no-dejes-que-las-barreras-linguisticas-limiten-tus-ventas","status":"publish","type":"post","link":"https:\/\/www.palisis.com\/es\/resources\/no-dejes-que-las-barreras-linguisticas-limiten-tus-ventas\/","title":{"rendered":"No dejes que las barreras ling\u00fc\u00edsticas limiten tus ventas"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\" id=\"h-why-multilingual-content-matters\"><span class=\"ez-toc-section\" id=\"Por_que_es_importante_el_contenido_multilingue\"><\/span><strong>Por qu\u00e9 es importante el contenido multiling\u00fce<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"750\" src=\"https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/02\/AI-Translations.png\" alt=\"\" class=\"wp-image-6480\" style=\"width:274px;height:auto\" srcset=\"https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/02\/AI-Translations.png 900w, https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/02\/AI-Translations-300x250.png 300w, https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/02\/AI-Translations-768x640.png 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n<p class=\"wp-block-paragraph\">Expandirse a nuevos mercados no consiste s\u00f3lo en ofrecer grandes recorridos&#8230; Se trata de asegurarse de que los clientes potenciales puedan encontrar y comprender tus ofertas.   <\/p>\n\n<p class=\"wp-block-paragraph\">Un <strong>franc\u00f3fono nativo puede buscar en franc\u00e9s<\/strong>, aunque est\u00e9 dispuesto a hacer una visita guiada en ingl\u00e9s. Si las descripciones de tus productos, lo m\u00e1s destacado y los detalles no est\u00e1n disponibles en su idioma, te arriesgas a perder una venta. <\/p>\n\n<p class=\"wp-block-paragraph\">Considera estas ideas:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Preferencias de los consumidores<\/strong>: Un estudio de <a href=\"https:\/\/www.acclaro.com\/blog\/crafting-an-effective-multilingual-content-strategy-key-considerations\/\" target=\"_blank\" rel=\"noreferrer noopener\">Nimdzi<\/a> revel\u00f3 que el 72,4% de los consumidores prefieren comprar productos en su lengua materna.<\/li>\n\n\n\n<li><strong>Disposici\u00f3n a pagar<\/strong>: El 64% de los consumidores <a href=\"https:\/\/www.peppercontent.io\/blog\/content-marketing-statistics-around-multilingual-content\/\" target=\"_blank\" rel=\"noreferrer noopener\">encuestados<\/a> pagar\u00eda m\u00e1s por un producto o servicio que ofrezca informaci\u00f3n en su lengua.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Plataformas como <strong>Civitatis<\/strong>, un mercado l\u00edder para viajeros de habla hispana, han construido su \u00e9xito asegur\u00e1ndose de que <strong>cada experiencia est\u00e9 disponible en varios idiomas<\/strong>. Si tus viajes no est\u00e1n traducidos, est\u00e1s <strong>perdiendo visibilidad<\/strong> en los principales canales de distribuci\u00f3n y te est\u00e1s perdiendo audiencias clave. <\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"480\" src=\"https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/02\/AI-Translations.gif\" alt=\"\" class=\"wp-image-6484\" style=\"width:438px;height:auto\"\/><\/figure>\n<\/div>\n<h3 class=\"wp-block-heading\" id=\"h-how-palisis-backoffice-makes-translations-easy\"><span class=\"ez-toc-section\" id=\"Como_el_Backoffice_de_Palisis_facilita_las_traducciones\"><\/span><strong>C\u00f3mo el Backoffice de Palisis facilita las traducciones<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Palisis siempre ha ofrecido funciones de traducci\u00f3n, pero ahora hemos integrado la IA para que a los operadores les resulte a\u00fan m\u00e1s f\u00e1cil aprovechar al m\u00e1ximo la herramienta. Nuestra funci\u00f3n de traducci\u00f3n con IA te ayuda a traducir r\u00e1pida y eficazmente el contenido de los productos, garantizando un proceso m\u00e1s fluido y \u00e1gil. <\/p>\n\n<p class=\"wp-block-paragraph\">Esto significa que puedes:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Traduce autom\u00e1ticamente<\/strong> las descripciones, aspectos destacados y detalles de los productos a varios idiomas<\/li>\n\n\n\n<li><strong>Traduce<\/strong> todo el contenido a la vez para ahorrar tiempo<\/li>\n\n\n\n<li>Aseg\u00farate de que tus anuncios est\u00e1n optimizados para <strong>su distribuci\u00f3n global<\/strong><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Imagina que pones una <strong>ruta de cata de vinos en la Toscana:<\/strong>un viajero alem\u00e1n que busque en su lengua materna podr\u00e1 encontrar tu ruta sin esfuerzo. \u00bfUn <strong>recorrido hist\u00f3rico a pie por Edimburgo<\/strong>? Los visitantes hispanohablantes ahora pueden leer los detalles en espa\u00f1ol, lo que aumenta las probabilidades de que reserven.  <\/p>\n\n<p class=\"wp-block-paragraph\">En lugar de depender de costosos servicios externos o de traducciones manuales, puedes generar traducciones precisas en segundos, asegur\u00e1ndote de que tus visitas est\u00e9n listas para un p\u00fablico internacional.<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-future-enhancements-for-even-better-translations\"><span class=\"ez-toc-section\" id=\"Mejoras_futuras_para_traducciones_aun_mejores\"><\/span><strong>Mejoras futuras para traducciones a\u00fan mejores<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Sabemos que la traducci\u00f3n no es s\u00f3lo cuesti\u00f3n de palabras: es cuesti\u00f3n de <strong>tono y claridad<\/strong>. Por eso estamos trabajando en futuras actualizaciones que permitir\u00e1n: <\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Ajustes de tono<\/strong> personalizables (por ejemplo, formal, informal, apto para viajes)<\/li>\n\n\n\n<li>L\u00edmites de caracteres para <strong>descripciones m\u00e1s cortas o m\u00e1s largas<\/strong><\/li>\n\n\n\n<li><strong>Sugerencias de contenido<\/strong> generadas por IA para ayudar a elaborar descripciones convincentes<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"h-ai-in-the-travel-industry\"><span class=\"ez-toc-section\" id=\"La_IA_en_el_sector_de_los_viajes\"><\/span><strong>La IA en el sector de los viajes<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Estamos asistiendo a un cambio en todos los sectores hacia herramientas potenciadas por IA que agilizan los flujos de trabajo y mejoran los contenidos. Plataformas como <a href=\"https:\/\/www.hubspot.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">HubSpot<\/a> utilizan ahora la IA para generar t\u00edtulos, res\u00famenes y descripciones de correos electr\u00f3nicos, haciendo m\u00e1s eficiente la creaci\u00f3n de contenidos. Quer\u00edamos llevar esa misma comodidad a nuestro sistema, ofreciendo a los operadores una forma pr\u00e1ctica de gestionar las traducciones sin costes ni esfuerzos adicionales.  <\/p>\n\n<p class=\"wp-block-paragraph\">Con las traducciones autom\u00e1ticas en el Backoffice de Palisis, puedes <strong>reducir el trabajo manual, garantizar la coherencia y hacer que tus visitas sean m\u00e1s accesibles, sin que<\/strong>las barreras ling\u00fc\u00edsticas se interpongan en el camino. <a href=\"https:\/\/www.palisis.com\/es\/contacta-con-nosotros\/\">Ponte en contacto con nosotros<\/a> para hablar de esta funci\u00f3n y de muchas m\u00e1s con nuestro equipo de desarrollo empresarial.  <\/p>\n\n<p class=\"wp-block-paragraph\">\u00bfYa utilizas <a href=\"https:\/\/office.palisis.com\/pit\/bo\/login\" target=\"_blank\" rel=\"noreferrer noopener\">Palisis<\/a>? Consulta nuestros pr\u00e1cticos <a href=\"https:\/\/support.palisis.com\/hc\/en-us\/search?page=1&amp;query=translations&amp;utf8=%E2%9C%93#results\" target=\"_blank\" rel=\"noreferrer noopener\">art\u00edculos de ayuda<\/a> para obtener m\u00e1s informaci\u00f3n. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>El 72% de los consumidores prefiere reservar en su lengua materna; \u00bfQu\u00e9 significa esto para los operadores tur\u00edsticos y c\u00f3mo adaptarse?<\/p>\n","protected":false},"author":2,"featured_media":6491,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[46,49,52],"tags":[],"class_list":["post-6512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry","category-article","category-features"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v28.6) - 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