{"id":13749,"date":"2025-08-19T15:31:01","date_gmt":"2025-08-19T15:31:01","guid":{"rendered":"https:\/\/www.palisis.com\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/"},"modified":"2025-08-19T15:31:01","modified_gmt":"2025-08-19T15:31:01","slug":"votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon","status":"publish","type":"post","link":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/","title":{"rendered":"Votre marque de luxe perd de l’argent (et les DMC pourraient \u00eatre le bouchon)"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

Pour le client, les voyages de luxe semblent se d\u00e9rouler sans effort, mais en coulisses, ce sont les DMC et les agents qui font en sorte que la magie op\u00e8re. Si vous traitez ces partenariats comme un plan de secours, cela pourrait vous co\u00fbter plus cher que vous ne le pensez. <\/p>\n","protected":false},"author":12,"featured_media":13754,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[46,49,50],"tags":[],"class_list":["post-13749","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry","category-article","category-distribution"],"acf":[],"yoast_head":"\nVotre marque de luxe perd de l'argent (et les DMC pourraient \u00eatre le bouchon) | Palisis<\/title>\n<meta name=\"description\" content=\"Les voyagistes de luxe n'utilisent pas assez les DMC et les agents. Voici comment des partenariats plus \u00e9troits peuvent favoriser les r\u00e9servations, la fid\u00e9lisation et la r\u00e9ussite \u00e0 long terme.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Votre marque de luxe perd de l'argent (et les DMC pourraient \u00eatre le bouchon) | Palisis\" \/>\n<meta property=\"og:description\" content=\"Les voyagistes de luxe n'utilisent pas assez les DMC et les agents. Voici comment des partenariats plus \u00e9troits peuvent favoriser les r\u00e9servations, la fid\u00e9lisation et la r\u00e9ussite \u00e0 long terme.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/\" \/>\n<meta property=\"og:site_name\" content=\"Palisis\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/palisis\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-19T15:31:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/08\/Your-luxury-brand-is-leaking-money-and-DMCs-might-be-the-plug-scaled.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Michael Sum\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@palisis\" \/>\n<meta name=\"twitter:site\" content=\"@palisis\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michael Sum\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/resources\\\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/resources\\\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\\\/\"},\"author\":{\"name\":\"Michael Sum\",\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/#\\\/schema\\\/person\\\/a674cebd83672f3c2cf31493585ad6f8\"},\"headline\":\"Votre marque de luxe perd de l’argent (et les DMC pourraient \u00eatre le bouchon)\",\"datePublished\":\"2025-08-19T15:31:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/resources\\\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\\\/\"},\"wordCount\":15,\"publisher\":{\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/resources\\\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.palisis.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Your-luxury-brand-is-leaking-money-and-DMCs-might-be-the-plug-scaled.png\",\"articleSection\":[\"All industries\",\"Article\",\"Distribution\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/resources\\\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\\\/\",\"url\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/resources\\\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\\\/\",\"name\":\"Votre marque de luxe perd de l'argent (et les DMC pourraient \u00eatre le bouchon) | Palisis\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/resources\\\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/resources\\\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.palisis.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Your-luxury-brand-is-leaking-money-and-DMCs-might-be-the-plug-scaled.png\",\"datePublished\":\"2025-08-19T15:31:01+00:00\",\"description\":\"Les voyagistes de luxe n'utilisent pas assez les DMC et les agents. Voici comment des partenariats plus \u00e9troits peuvent favoriser les r\u00e9servations, la fid\u00e9lisation et la r\u00e9ussite \u00e0 long terme.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/resources\\\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.palisis.com\\\/fr\\\/resources\\\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/resources\\\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.palisis.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Your-luxury-brand-is-leaking-money-and-DMCs-might-be-the-plug-scaled.png\",\"contentUrl\":\"https:\\\/\\\/www.palisis.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Your-luxury-brand-is-leaking-money-and-DMCs-might-be-the-plug-scaled.png\",\"width\":2560,\"height\":1280},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/resources\\\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Votre marque de luxe perd de l’argent (et les DMC pourraient \u00eatre le bouchon)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/\",\"name\":\"Palisis\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/#organization\",\"name\":\"Palisis\",\"url\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"\",\"contentUrl\":\"\",\"caption\":\"Palisis\"},\"image\":{\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/palisis\",\"https:\\\/\\\/x.com\\\/palisis\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/palisis-ag\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/#\\\/schema\\\/person\\\/a674cebd83672f3c2cf31493585ad6f8\",\"name\":\"Michael Sum\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.palisis.com\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/Michael-Sum-300-150x150.png\",\"url\":\"https:\\\/\\\/www.palisis.com\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/Michael-Sum-300-150x150.png\",\"contentUrl\":\"https:\\\/\\\/www.palisis.com\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/Michael-Sum-300-150x150.png\",\"caption\":\"Michael Sum\"},\"url\":\"https:\\\/\\\/www.palisis.com\\\/fr\\\/resources\\\/author\\\/michael-sumpalisis-com\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Votre marque de luxe perd de l'argent (et les DMC pourraient \u00eatre le bouchon) | Palisis","description":"Les voyagistes de luxe n'utilisent pas assez les DMC et les agents. Voici comment des partenariats plus \u00e9troits peuvent favoriser les r\u00e9servations, la fid\u00e9lisation et la r\u00e9ussite \u00e0 long terme.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/","og_locale":"fr_FR","og_type":"article","og_title":"Votre marque de luxe perd de l'argent (et les DMC pourraient \u00eatre le bouchon) | Palisis","og_description":"Les voyagistes de luxe n'utilisent pas assez les DMC et les agents. Voici comment des partenariats plus \u00e9troits peuvent favoriser les r\u00e9servations, la fid\u00e9lisation et la r\u00e9ussite \u00e0 long terme.","og_url":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/","og_site_name":"Palisis","article_publisher":"https:\/\/www.facebook.com\/palisis","article_published_time":"2025-08-19T15:31:01+00:00","og_image":[{"width":2560,"height":1280,"url":"https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/08\/Your-luxury-brand-is-leaking-money-and-DMCs-might-be-the-plug-scaled.png","type":"image\/png"}],"author":"Michael Sum","twitter_card":"summary_large_image","twitter_creator":"@palisis","twitter_site":"@palisis","twitter_misc":{"\u00c9crit par":"Michael Sum"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/#article","isPartOf":{"@id":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/"},"author":{"name":"Michael Sum","@id":"https:\/\/www.palisis.com\/fr\/#\/schema\/person\/a674cebd83672f3c2cf31493585ad6f8"},"headline":"Votre marque de luxe perd de l’argent (et les DMC pourraient \u00eatre le bouchon)","datePublished":"2025-08-19T15:31:01+00:00","mainEntityOfPage":{"@id":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/"},"wordCount":15,"publisher":{"@id":"https:\/\/www.palisis.com\/fr\/#organization"},"image":{"@id":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/#primaryimage"},"thumbnailUrl":"https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/08\/Your-luxury-brand-is-leaking-money-and-DMCs-might-be-the-plug-scaled.png","articleSection":["All industries","Article","Distribution"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/","url":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/","name":"Votre marque de luxe perd de l'argent (et les DMC pourraient \u00eatre le bouchon) | Palisis","isPartOf":{"@id":"https:\/\/www.palisis.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/#primaryimage"},"image":{"@id":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/#primaryimage"},"thumbnailUrl":"https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/08\/Your-luxury-brand-is-leaking-money-and-DMCs-might-be-the-plug-scaled.png","datePublished":"2025-08-19T15:31:01+00:00","description":"Les voyagistes de luxe n'utilisent pas assez les DMC et les agents. Voici comment des partenariats plus \u00e9troits peuvent favoriser les r\u00e9servations, la fid\u00e9lisation et la r\u00e9ussite \u00e0 long terme.","breadcrumb":{"@id":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/#primaryimage","url":"https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/08\/Your-luxury-brand-is-leaking-money-and-DMCs-might-be-the-plug-scaled.png","contentUrl":"https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/08\/Your-luxury-brand-is-leaking-money-and-DMCs-might-be-the-plug-scaled.png","width":2560,"height":1280},{"@type":"BreadcrumbList","@id":"https:\/\/www.palisis.com\/fr\/resources\/votre-marque-de-luxe-perd-de-largent-et-les-dmc-pourraient-etre-le-bouchon\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.palisis.com\/fr\/"},{"@type":"ListItem","position":2,"name":"Votre marque de luxe perd de l’argent (et les DMC pourraient \u00eatre le bouchon)"}]},{"@type":"WebSite","@id":"https:\/\/www.palisis.com\/fr\/#website","url":"https:\/\/www.palisis.com\/fr\/","name":"Palisis","description":"","publisher":{"@id":"https:\/\/www.palisis.com\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.palisis.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.palisis.com\/fr\/#organization","name":"Palisis","url":"https:\/\/www.palisis.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.palisis.com\/fr\/#\/schema\/logo\/image\/","url":"","contentUrl":"","caption":"Palisis"},"image":{"@id":"https:\/\/www.palisis.com\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/palisis","https:\/\/x.com\/palisis","https:\/\/www.linkedin.com\/company\/palisis-ag"]},{"@type":"Person","@id":"https:\/\/www.palisis.com\/fr\/#\/schema\/person\/a674cebd83672f3c2cf31493585ad6f8","name":"Michael Sum","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/01\/Michael-Sum-300-150x150.png","url":"https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/01\/Michael-Sum-300-150x150.png","contentUrl":"https:\/\/www.palisis.com\/wp-content\/uploads\/2025\/01\/Michael-Sum-300-150x150.png","caption":"Michael Sum"},"url":"https:\/\/www.palisis.com\/fr\/resources\/author\/michael-sumpalisis-com\/"}]}},"_links":{"self":[{"href":"https:\/\/www.palisis.com\/fr\/wp-json\/wp\/v2\/posts\/13749","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.palisis.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.palisis.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.palisis.com\/fr\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.palisis.com\/fr\/wp-json\/wp\/v2\/comments?post=13749"}],"version-history":[{"count":0,"href":"https:\/\/www.palisis.com\/fr\/wp-json\/wp\/v2\/posts\/13749\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.palisis.com\/fr\/wp-json\/wp\/v2\/media\/13754"}],"wp:attachment":[{"href":"https:\/\/www.palisis.com\/fr\/wp-json\/wp\/v2\/media?parent=13749"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.palisis.com\/fr\/wp-json\/wp\/v2\/categories?post=13749"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.palisis.com\/fr\/wp-json\/wp\/v2\/tags?post=13749"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}