Description
Are you interested in joining one of the leading SaaS providers in travel tech? We are looking for a Content Manager who will be a positive and encouraging teammate willing to work in an international environment as a member of our Marketing team in Glasgow, Edinburgh or Central Scotland.
Founded in 2008 and with offices in Switzerland, Spain, the UK, the US, and the Netherlands, Palisis is an industry technology pacemaker trusted by the largest sightseeing operators in over 125 countries. With strong organic growth and acquisitions, Palisis has consolidated the best-in-class technologies available for web, ticketing, reservation and distribution into one seamless system. While tourists enjoy their vacations, Palisis empowers operators silently as their comprehensive technology backbone – from booking to boarding!
As a Content Manager, you will have the unique opportunity to contribute to our marketing strategy, development, and improvements.
Position & Responsibilities
- Developing and implementing the company’s content strategy, in alignment with the overall marketing and business goals
- Managing the creation and production of high-quality written and visual content, including blog posts, social media posts, videos, images, and other materials
- Collaborating with cross-functional teams, including sales, and product development, to ensure that content is consistent and aligns with overall business objectives
- Creating and maintaining a content calendar, ensuring that all content is delivered on time and on brand
- Analysing the performance of content and making data-driven decisions to improve engagement and ROI
- Managing and optimising the company’s website and other digital assets, including SEO and SEM
- Reporting to the VP of Marketing on content performance, budget and team performance
Requirements
Requirements (must-haves)
- Minimum Experience: 5 years experience in content creation
- Technical understanding: Strong expertise in SEO, Content Writing, and strategy planning
- Minimum Language Skills: Fluent in English
- Location: Glasgow, Edinburgh or Central Scotland (This position is remote working with occasional collaborative meetings)
Desirable Skills
- Excellent writing and editing skills: The content manager should be able to write compelling, engaging, and error-free content for various channels, such as the website, blog, social media, and email campaigns.
- Knowledge of the travel industry: Familiarity with the travel industry, including current trends, emerging destinations, and the needs of travellers, will help the content manager to create relevant and informative content for Palisis’s target audience.
- Marketing and branding experience: The content manager should have a strong understanding of branding, marketing, and the role of content in promoting a business.
- Project management skills: The content manager will be responsible for managing multiple projects and ensuring that deadlines are met. Strong project management skills are essential to ensure the success of content campaigns.
- Technical proficiency: Familiarity with content management systems, email marketing platforms, and analytics tools is important for a content manager.
- SEO knowledge: Knowledge of search engine optimization (SEO) and the ability to optimize content for search engines will help Palisis’s content reach a wider audience.
Key Attributes
- Strong interpersonal skills: The content manager will work with various teams, including product, design, and customer service, to create and distribute content. Strong interpersonal skills are essential to ensure smooth collaboration and effective communication.
- Adaptability and flexibility: The travel industry is constantly changing, and a content manager should be able to adapt to new trends and technologies quickly and effectively.
Benefits
When you join Palisis, you become part of an exceptional international team, working in an environment built on cooperation, trust, and goodwill. Our benefits include:
- A permanent contract provides job stability
- The flexibility to work from home, promoting work-life balance
- Enjoy a half day off on your birthday
- 28 days annual leave per year
We invite qualified candidates to join our dynamic team and contribute to our continued growth and success. If you are ready for an exciting opportunity in the travel technology industry, please submit your application below.