Revenue Insights

Pricing Insights.

What are travellers willing to pay? Benchmark your pricing against 2.8 million bookings across the global HOHO industry.

€22.43 median ticket price

Finding the pricing sweet spot

Pricing is always a hot topic for operators—finding the balance between what travellers will pay and what it costs to run the business. Across all Palisis HOHO operators in 2024, the median ticket price landed at €22.43, though prices varied significantly by ticket duration and passenger type.

Family tickets commanded the highest average at €54.20, while the popular 24-hour pass averaged €26.58. With only 4.5% of tickets receiving a discount (averaging €9.52 off), there’s room to experiment with strategic promotions without eroding overall yield.

€25.72

adult ticket

Average adult ticket price

€54.20

family ticket

Multi-person family bundle

€43.28

72hr pass

Premium multi-day option

€9.52

avg discount

When discounts are applied

Data Exploration

Pricing visualizations

Explore the interactive chart showing price distribution by passenger type.

Click to expand

View All 21 Visualizations

Full Analysis Available